ㆍHigh Functioned Products with High Technology (Increase in demand of Smart-Home, Home Networking)
ㆍProducts focusing on Well-being and Environment
ㆍSimple, Warm Design : Human, Free and Openness
ㆍIncreasing Production of Environment-Friendly Building Materials

ㆍComposition of Firms :
    Manufacture(70%), Overseas Company(20%), Planning & Information & Retailers(10%)
  
ㆍComposition of Buyers:
    People in Distribution, Retail, Interior Design, Manufacturing and Self-employed person as well as in
    Construction, Architecture Industry, and Planning.

ㆍThe Greatest Building Materials Exhibition in Korea, held on every Feb, the period of New Products
   Launching of firms and bring together 1,000 Participants and 400,000 Visitors.

ㆍIncrease in Participation of building materials companies from the region of
   America, Europe, Japan, China, and Southeast Asia every year.

ㆍImprovement of Quality of Exhibition through the Substantial Seminars & Trade meetings

ㆍRole of Supporting to Stimulate deals and to Attract abroad buyers in the cooperation with abroad
    organizers of related exhibitions.